Harnessing research and innovation for social and environmental impact
Optimizing CSR strategies for stakeholders and the community
Finding innovation is hard - even for the world’s largest companies. It is even harder for CSR and ESG executives, where company innovation priorities are more focused on product improvements than CSR strategy optimization. Every day, we hear business leaders ask:
What new, innovative ideas can I incorporate into my CSR strategies?
Am I getting the maximum return from my CSR investments?
How can I keep up with changes in CSR policy, regulation, investor and public sentiment?
How does my ecosystem of CSR partners compare to other players in the industry?
Are there gaps in our CSR strategy that could create risk to the business?
How can I link our philanthropic activity with the goals of the business?
Diamond Head Research tracks, curates, and assesses activity from the world’s largest companies, identifying trends and innovative business models that best support Corporate Social Responsibility (CSR), Environmental, Social, and Corporate Governance (ESG), and philanthropic initiatives.
Innovation in Environment and Sustainability
While sustainability and environmental protection are often addressed in CSR strategies, they are broad topics with many definitions, regulations, interpretations, and approaches. From climate change to clean water, Diamond Head Research tracks CSR activities in this space and identifies the innovative solutions and best practices that bring the highest value to both citizens and shareholders.
Innovation in Community Engagement
Companies active in their communities have been shown to have higher brand loyalty – and higher profits – than those who are not. Luckily, companies have many methods to increase customer community engagement. Moreover, companies are increasing investments in activities for emerging or underserved markets - segments not traditionally included in their customer base. Diamond Head Research looks for the latest, most innovative approaches to community engagement that immediately impacts your CSR strategy.
Innovation in Human Rights
As globalization increases the reach and influence of the world’s largest companies, the responsibility of the company to protect human rights also increases. The United Nations, international human rights groups, and other policy-making organizations define human rights standards applicable to companies around the world. Simply addressing human rights through responsible supply chain standards is not sufficient in today’s global economy. Diamond Head Research scouts for new, innovative approaches that help protect vulnerable groups in our communities around the world.
Innovation in Workforce and Company Culture
Defining CSR-related activities that address workforce and company culture can be complex. Often overlooked in many CSR strategies, CSR initiatives must not only address internal company challenges, they must also strive to improve the communities in which they operate. Diamond Head Research identifies innovative strategies from the world’s largest companies that benefit both society as well as the company’s workforce and company culture.
Innovation in Responsible Supply Chains
Supply chains are commonly defined by their speed and efficiency. Today’s supply chain is also expected to be environmentally responsible, respectful of worker rights, and free of corruption and bribery. Complexity increases when the company is also responsible for the activities of partners, suppliers, and distributors. Diamond Head Research finds the unique, innovative approaches that drive responsible supply chain strategies.
Innovation in Corporate Philanthropy
When thinking of corporate philanthropy, direct monetary gifts first come to mind. However, today’s CSR plans use “strategic philanthropy” to advance company goals and increase revenues, with cause-related marketing emerging as an important and influential activity. Diamond Head Research tracks the different approaches to corporate philanthropy and highlights those that can best impact the “triple P’s” of CSR – people, planet, and profit.
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